General NRG Rocket League team rolls fan vote for New Jersey design


General NRG Rocket League team rolls fan vote for New Jersey design

Fans can vote daily July 6-20 from four designs for the team’s Season XI jersey

NASHVILLE, TENNESSEE, USA, July 6, 2021 /EINPresswire.com/ – The General® Insurance and NRG Esports announced today that fans can vote for the new General NRG Rocket League team jersey for Rocket League Season XI. As part of the historic partnership between the two sides that was announced in April, fans can choose their favorite from four jersey designs. Voting begins today, July 6, at www.TheGeneral.com/NRG and fans will be able to vote daily for their favorite design until July 20.

Designed in collaboration with META, the four unique jerseys feature sleek and contemporary designs with the new logo of The General NRG. Each jersey design also includes a notable patch on the lower right front displaying a trophy representing the 2019 World Championship victory surrounded by multiple stars – one star for each Major Rocket League event won. Major events are defined as major tournaments that take place regionally and there are three major events held throughout each season. After winning the Rocket League Championship Series X Spring North American Major last May, the team now has six stars surrounding the trophy on the patch and more stars will be added as the team scores more major wins.

“These jersey designs are a true representation of the history of the General NRG Rocket League team over the past five years,” said Brett Lautenbach, president of NRG Esports. “Few other teams have the historic legacy of our team, and we are delighted that the new jersey design with the patch can showcase the team’s hard work and dedication to the Rocket League.”

The General NRG Rocket League team has always proven to be one of the most competitive teams in the space and this unprecedented partnership between the two brands continues to prepare the team for further success and growth. In addition to the jersey fan voting, the General NRG partnership – a first of its kind in North American Rocket League history – also includes naming rights for the team, as well as sponsorship of the live broadcast. The team’s personalized gameplay during the weekly Rocket Circuit League Championship Series tournaments.

“From the beginning of this partnership, our goal has always been to be a driving force behind the General NRG Rocket League team and to connect with the Rocket League audience in an authentic and organic way,” said Kale. Sligh, vice president of marketing for The General. . “We were amazed at the enthusiasm and support from the team’s fans and we are delighted that these dedicated fans have a say in the selection of the team’s Season XI jersey.”

Shaquille O’Neal, co-owner of NRG and long-time brand ambassador and loyal customer of The General, was instrumental in creating this partnership. He recognized the natural synergies and clear alignment between the two brands when it comes to their audiences. This partnership was also a natural extension of the recent brand refresh of The General and the new ad campaign featuring Shaq to dispel misperceptions of the brand and invest in programs that reflect the diverse backgrounds and interests of its customer base.

“It has been a lot of fun watching this partnership unfold over the past couple of months, especially as the team continues to earn more gear,” said Shaquille O’Neal. “The General NRG team has some of the best fans in the game and I can’t wait to see which design they choose.”

The winning jersey design will be announced on July 21 at 9 a.m.ET and will be available for purchase at shop.nrg.gg. Fans can visit www.thegeneral.com/NRG to vote daily for their favorite jersey design.

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About general insurance
The General Automobile Insurance Services, Inc. (The General Automobile Insurance Services, Inc.®) is a licensed insurance agency and a subsidiary of PGC Holdings Corp. (PGC), which is 100% owned by American Family Mutual Insurance Company. Through its subsidiaries of insurance companies and their predecessors, PGC has been purchasing auto insurance since 1963, serving customers who may have difficulty obtaining insurance from other carriers at a reasonable rate. Visit www.thegeneral.com or follow The General on Twitter, Instagram and Facebook.

About NRG Esports
NRG is a professional games and entertainment company headquartered in Los Angeles, California. Founded in 2015, NRG has embodied excellence in competitive esports and the best in gaming culture over the past half-decade. Known for its championship teams and innovative gaming lifestyle content, NRG is the world’s most watched organization on Twitch and YouTube. NRG has the most watched and well-known competitive Fortnite roster in the game, the reigning Rocket League World Champion team and an Apex Legends team with many national and international titles to their name. Additionally, NRG’s Call of Duty League team OPTIC CHICAGO is the most popular team on the CDL, and the San Francisco Shock, the organization’s Overwatch League team, is a powerhouse. world champion who has just won the consecutive world final. NRG-owned content channels cover YouTube, TikTok, Instagram, Twitter, Facebook and our new Snap Discover show. The newly launched social gaming brand by NRG (December 2020), Full Squad Gaming, already has 2.1 million subscribers on TikTok and is well positioned to become the biggest gaming brand on the platform! Currently, the company’s owned channels reach over 25 million unique viewers per month, promoting over 125 million fan engagements. Our player channels reach an additional 75 million unique viewers per month. NRG also opened the NRG Hot Pockets Castle in downtown Los Angeles. This innovative studio / play space is a fantastic factory for gamers with giant creative facilities, studio space, scrim / stream areas, and general craziness. Organizational and content sponsors include Nestlé, Popeyes, Roccat, Turtle Beach, General Mills, Net App, and T-Mobile.

About Shaquille O’Neal
Shaquille O’Neal is one of the world’s most successful athlete-turned-businessmen, whose accomplishments on and off the field have resulted in a much sought-after mainstream brand. As an entrepreneur, sports analyst, DJ, restaurateur and brand ambassador, Shaquille O’Neal’s “Business of Fun” mantra resonates in each of his countless endeavors. The unprecedented 15-time NBA All-Star athletic career spanned nearly two decades, garnering him countless accolades and honors, including NBA Most Valuable Player, NBA Rookie of the Year, four NBA Championships and a First Ballot NBA Hall of Famer. Currently, O’Neal is an analyst on TNT’s Emmy Award-winning “Inside the NBA”.

O’Neal, who holds a PhD in Leadership and Education, gives back through a number of annual philanthropic programs, including Shaq to School, Shaqsgiving, and Shaq a Claus. The launch of his Big Chicken restaurant in Las Vegas further elevated Shaquille’s status as he positioned himself as a successful restaurateur. A second Big Chicken location is opening in Glendale, Calif., And other locations will debut at sea on Carnival Cruise Lines Radiance and Mardi Gras. Follow Shaquille O’Neal on Facebook, Twitter and Instagram.

Media contacts:
Brett Lautenbach, NRG Esports, 630-464-5050, [email protected]
Amy DiMaio, The General, 615-744-1219, [email protected]
Michelle Ciciyasvili, Shaquille O’Neal, 646-380-5836, [email protected]

Alysa winkler
Marketing Spool + Communication
[email protected]


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